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Let's talk about home staging

Alissa Ugolini—homify UK Alissa Ugolini—homify UK
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Buying a home is not easy, and nor is selling it. Often, when we see apartments or houses, we must make a real effort to try and imagine them in perspective, with a new coat of paint, new flooring and with our furniture. We say to ourselves, The bed can go here or The cabinet can be placed against this wall. Even with the furniture already bought, there may be something lacking from the environment. Not everyone is born with the gift of foresight. And so, from this, home staging was born. A practical and functional idea to give potential buyers an idea of how a space can look.

What are the tools of the profession? To stage a property means to give life to the house. With what? A home stager uses pillows, linens, lamps, lampshades and accessories to erase the impression of coldness in a property. We aren't by any means suggesting that they hide flaws, but rather, emphasise the positives of the property and a touch of personalisation. It can potentially change the way a buyer sees a home.  

Warmth with white

The living room contains a sofa, and then what? Here is a home stager in action. The theme is clear: white, terracotta coloured floors and wooden elements that alternate between structures and accessories. The double rug creates a central passage that leads to a large window at the rear, with the curtains continuing the conversation in white which begun on the floor. Accessories such as vases and mirrors, find their rightful place, not to mention the brilliant finishing touch given by the white rocking chair in the corner.


The colours black and white clearly dominate this space. A touch of black in the chandelier, a vase and cabinet stand out against the sea of white. Balance and harmony is achieved by choosing the correct complementary elements, and not overwhelming the base colour palette.

Cushions, fabrics & paintings

There are not only carpets and curtains to consider, but also cushions and fabrics. Adding plush elements makes the space look warm, inviting and cosy. It would seem easy, but it's really the result of a careful use and choice of colours and material finishes.

At the sea

Possibly one of our favourite subjects here at homify is vacation and holidays. Using a maritime theme, this bedroom with its beach accents looks serene and calm. In this image, we are brought immediately to the seaside. The pillows and pillow cases are coordinated, with the pictures helping to tell the story. The only thing missing is the salty breeze; that unfortunately you cannot buy!

Bold & bright

Here is a brilliant palette that continues from the bedroom to the bathroom. With just a little touch of green, everything becomes coordinated and balanced. It is important to continue on the same wave length because the colour connects and creates a continuous theme throughout the house. In the end we know that we tend to almost always rely on first impressions, sometimes it's a fallacy, sometimes not! 

Blue moon

 Bathroom by HomeStagingDE



Even a little bathroom wants to have its say. The blue sea water well is located between the tub and sink. What could have potentially been a disastrous and small 70s style bathroom has been transformed into a positive and beautiful space. Blue is the perfect colour for the bathroom—it just invites us to relax and take a moment out of our days. The curtain and picture tie in beautifully with the sky blue colour of the tiles and toilet seat—a great match!

To see more brilliant home ideas see ’Home furnishing and Perfect home’.

What do you look for when you are viewing houses at inspection? Let us know your thoughts below.
Whitton Drive:  Terrace house by GK Architects Ltd

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